Innovative Problem Solving

Innovative Problem Solving-49
So what can we do to overcome those biases and boost our creative problem skills? Doing so will then encourage you to find tools, techniques and tricks to overcome those biases and increase your problem solving skills, some are listed below. Framing matters, so it is not a surprise to us that 10 out of the 26 Positioning-Roulette approaches to brand positioning focus on the frame of reference and re-framing the brand (that’s almost 40% of all potential approaches).Re-framing the problem or looking for solutions from various perspective (or adjacent fields) is a great way to overcome some of the mental biases that plague us.We all have the potential to be creative, but what most people do not realize however is that our ability to solve problems creatively, whether applied to product development, business models, brand strategy, positioning platforms or creative executions, is significantly limited by a series of natural mental biases.

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If the answer is 'yes', then this workshop is for you.

It will encourage you to resolve workplace problems by dispensing with the traditional theory, and focus on innovation and creativity to get results.

A simple way to start is to practice empathy with your significant other.

You’ll find this improves not only your ability to be creative but also your relationship! Promote diversity of point of views- avoid groupthink.

We call it Everyday Innovating Smart Storming Founding Partners Keith Harmeyer and Mitchell Rigie are authors, consultants, facilitators, and speakers with over 50 years combined experience and expertise on innovative thinking, creative problem solving, and idea generation.

Utilizing the world’s most advanced psychometric assessment and development tool for creative thinking ability, Smart Storming can help uncover your team’s leverageable creative problem-solving strengths, areas in need of improvement, and determine a customized plan for development. We guide your team through the Smart Storming Process. Our Facilitated Business Solutions are the fastest, most effective way to improve your team’s problem-solving skills, while actually solving real challenges. Our intensive, hands-on skills development programs provide the knowledge, tools and techniques necessary for experiencing highly productive and rewarding problem-solving sessions, every day.

If you’re a team of business people add a creative minded person or artist to your ideation team.

The trick here however is not just to add people that have a different working style than you, but also to listen to them and allow their perspective to influence the thinking and ideation process (see point 4).

They help guide your thinking and by doing so act as a distraction from many of your limiting biases. Empathy is the ability to put yourself in someone else’s shoes without judging.

Obviously, I believe that Positioning Roulette is the best and most rigorous framework for the development of positioning platforms and brand stories but the truth is any framework (for example the Maslow hierarchy of needs is another effective framework) will lead to better results than not using any. This “someone else” can be a consumer you are trying to convert or another team member during an ideation session.


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