Why Write A Business Plan

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Although business plans can have many forms, most include the following important topics.

An executive summary, business description, marketing, and financials. We will also have two language focuses in this unit that provide some of the language needed to write an effective business plan.

Welcome to English for Business and Entrepreneurship, a course created by the University of Pennsylvania, and funded by the U. Department of State Bureau of Educational and Cultural Affairs, Office of English Language Programs.

To enroll in this course for free, click on “Enroll now” and then select "Full Course.

In unit 2, you will learn about the basics of market research, including how to identify an opportunity.

The next unit in the course will focus on business plans, why these plans are important, and will give you a chance to practice composing a business plan.No certificate." This course is designed for non-native English speakers who are interested in learning more about the global business economy.In this course, you will learn about topics and language necessary to succeed in the international workplace.This lean startup methodology doesn’t suit all businesses. If you need finance from banks or investors, then you’ll probably need a more complete business plan. Therefore, a strong business plan can help persuade a supplier to work with a new business.Why else are business plans necessary and important?If there are lots of details for one of the sections, keep them on a separate document. You can make a start by downloading our free one-page business plan template. Just run with a high-level summary in the one-page plan. Some people start a business with little more than a one-page plan. Are you daunted by the thought of writing a big, formal business plan? A lot of people start and never finish, but you don’t have to be one of them. You can start with smaller tasks and work your way up. You know where you want to go, you just need to write down the directions to get there.

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